Purple Yam (Ube Halaya) Recipe for Home-Based Food Business

Purple Yam (Ube Halaya) Recipe for Home-Based Food Business

Also known as ube halaya, purple yam jam is a popular local dessert that is served in many households particularly during special occasions such as family gatherings and fiesta. It is basically made out of purple yam or ube, that was staple to local markets especially during its peak season in the last month of the year.

Hence, purple yam jam is usually served during Christmas and New Year season. However, it can be stored in a sterilized jars or containers so that it can last throughout the year.

If you are looking for a low capital small business to start particularly in food line, you can make a small but profitable home-based food business by making and selling purple yam jam. We have here a simple recipe you can try, which is also used by more purple yam jam makers who sell their products in a small jars or containers today.



  • Ube Root or Purple Yam
  • Coconut milk or cream
  • Butter
  • Condensed milk


  • Sugar
  • Salt


  • 2 pounds Ube Root, boiled and peeled
  • 1 can Coconut milk or coconut cream
  • 3/4 cup Butter, softened
  • 1 can Condensed milk
  • 1 1/3 cup Sugar
  • pinch of Salt


Cooking Instructions:

  1. Cut the boiled and peeled Ube into 2 inch cubes. Using a potato masher or potato ricer, mash until smooth and no chunks are visible. See Cook’s tips below for an alternate process.
  2. Mix the ingredients in a pan, leave out 1/4 cup butter.
  3. Cook stirring continuously on medium heat until the liquid is reduced and fully absorbed by the yam, about 5-10 minutes.
  4. Turn the heat to medium low and continue stirring until you get a very thick consistency.
  5. Brush your serving pan or container with remaining butter and spread out the Halayang Ube. The butter will prevent it from sticking to the container.
  6. Cool and refrigerate before serving.

Cooking Tips:

  • For easy mashing of the Ube root, put it in the food processor and put a little coconut milk, or you can use a Portable Stick Hand Blender and you can mash it directly on the pan.
  • Back in the Philippines, my mom used a grater for the ube since we never had a potato ricer, masher or food processor. Using a grater is quite tedious but if it’s all you have, that will do the job just as well.
  • Use a teflon or a non-stick pan when making this dessert. It’s much easier to handle the mix especially towards the end of the cooking process when it’s all sticky.
  • Add a pinch of food coloring if the ube you bought is not very purple. Mix blue and red to get purple, and add it to the coconut milk so you don’t get a blob of undissolved food color.
  • Salt is an important ingredient for any sweet dessert, cakes or pastries as it brings out the sweetness and enhances the flavor of any dessert.

Recipe Source here



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